Graphic Design


Your Logo typically creates a prospect's first impression of your business..

A logo is not static—it must change as your company or market changes. Consider Apple and Sprint. Each has updated its logo numerous times; as a result, these companies’ logos consistently reflect a current look and feel. To create an effective illustrated logo for your company, Paragon Media Design begins with a discovery process, during which we learn about your business and discuss ideas for your identity. Paragon Media Design can help you build a brand from the ground up or rebrand an outdated, “tired” corporate image as well as provide you with incredible collateral and promotional pieces that work as your silent salesmen.

Business Graphic Design should captivate, convey and inspire action. This unique creative formula serves as our foundation for every advertising or marketing piece we develop. Our job is to visually and accurately translate your advertising and marketing vision allowing your prospects to hone in on your ultimate business message. Allow us to create the right design elements for you.



  • BUSINESS IDENTITY
  • PACKAGE DESIGN
  • ADVERTISEMENT
  • PROMOTIONAL
  • MARKETING COLLATERAL
  • CATALOG / MAGAZINE
  • TRADESHOW / EVENT
  • COMMERCIAL PRINTING



    • Print / Identity / Branding-Marketing

    Being inundated with an overwhelming amount of visual information daily, it is important to catch and hold the attention of your audience. Statistics show that you have just a few seconds to grab and hold the viewers attention. At Paragon Media Design, we take this challenge seriously. Presentation is everything, especially in today's sophisticated marketplace. An impressionable image has a crucial impact upon your audience because they see the messenger before they read the message.


    Your image creates a prospect’s first impression of your business…
    Make sure that your First Impression is a Lasting Impression.



    Your logo should not only let prospects know what you do, it should capture them. Your tag line should further define your market niche and communicate your company’s core benefits to your target market.

    Our Process

    To create an effective logo for your company, Paragon Media Design begins the discovery process by filling out our Branding-Marketing Questionnaire which we learn about your business and discuss ideas for your identity. We will then identify several existing logos that the client likes. From the information gathered, we will have a solid foundation upon which to begin the designing process of the logo that best represents our client’s business or entity.

    Illustrated Logo

    An illustrated logo incorporates a hand-designed custom illustrated graphic symbol/icon designed to work with your corporate name. The result is a compelling visual image for your business. Through a process of discussion, research and discovery, we design several logo styles, each of which may be modified numerous times until the perfect logo emerges. For customers who come to us with a clear logo concept in mind, the creative phase may be significantly shorter and a discount may apply.

    Text-Only Logo

    A lot can be done with a text-only logo. Some of the world’s best-known brands—such as UPS, Google, CNN and many others—use text-only logos. Using today’s advanced graphic tools to achieve just the right combination of unique fonts, special effects and perfect sizing, we can create crisp, clean text logos that will leave a lasting impression.

    Business Collateral and More

    Now that you have a unique and impressionable logo, we can incorporate it into your business collateral design, and provide our clients with any of the following add-on's:

    • Corporate stationery design – Letterhead, envelopes and two-sided business cards. The look and feel of your stationery and collateral is an important part of making a positive brand impression on clients and prospects alike. Showing that you care about your image shows how you care about your clients.

    • Tag line creation – A memorable tag line secures your place in the market. An effective tag line should further define what you can offer or do for your prospects.

    • Logo variations – Often your logo will need several different versions—one to go on colors, a 3-D version, a flat version and an embroidery version.

    • Addition of an animated Flash logo for the Web – Add the WOW factor! A well-designed logo or brand animation can be what sets you apart.

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